OmniVera turns interview transcripts, Reddit threads, and research reports into a customer you can actually question, and every answer it gives points back to where that answer came from.
OmniVera reads what your customers actually said, builds personas from it, and stays honest about where every claim comes from.
Ask OmniVera anything and it answers the way your customer would, and not hallucinate. Every claim points back to the exact place it came from, a specific interview transcript, a Reddit thread, or a research report. If the evidence isn't there, it says so instead of guessing. You're not reading a plausible-sounding persona, you're reading what your customers actually said, with the receipts attached.
Your customers don't all think the same way, so OmniVera doesn't flatten them into one average voice. It builds three to five distinct sub-personas from your evidence. You can get a skeptic, a pragmatist, an identity-driven buyer, and lets you talk to each one separately. You see where they genuinely agree and where they split, instead of a single blended persona that hides the disagreement that matters most.
OmniVera doesn't only take typed questions. Hand it a real file, a product brief or an ad creative, a product shot, a piece of packaging, and your personas react to that. They'll tell you what it says to them, what it fails to communicate, and whether they'd stop scrolling or swipe right past. It's the difference between asking what someone thinks of a concept and putting the real brief or creative in front of them before you spend a dollar on it.
No manual tagging, no spreadsheet of quotes to keep in your head. Three stages turn raw material into something you can talk to.
The short version of what OmniVera does, and just as importantly, what it won't pretend to do.
Interview transcripts, Reddit threads, and research reports or PDFs. It reads all of them together as a single evidence base, not as isolated documents.
Every answer traces back to a specific transcript, thread, or report, and when the evidence isn't there, OmniVera says so instead of inventing a plausible-sounding guess. It also keeps distinct sub-personas rather than collapsing everyone into one averaged voice.
It flags it. Rather than filling the gap, OmniVera tells you the evidence is too thin to answer fully, and it surfaces when your inputs skew narrow demographically, geographically, or in sample size.
Yes. It keeps sub-personas distinct: a skeptic, a pragmatist, an identity-driven buyer, so you can see where opinions actually split instead of averaging them away.
No. Think of it as a fast way to pressure-test messaging, pricing, and product ideas against the research you already have, before you invest in a fresh round of interviews, surveys, or focus groups.